“Our R&D cobblestones can sink to the bottom of the water and light to float on the water.†Recently, in the hometown of Chinese buttons - Xitang Town, Jiashan, Yulin Feng, Chairman of Tianluda Industry and Trade Co., Ltd., was busy with The traditional garment enterprises signed a button order. He also used the Internet to sell more than 20 tons of button-scrapped creative pebble crafts to American customers. Mens Casual Shirts,Casual Men'S Shirts,Casual Plain Men'S New Dress Shirts,Men Casual Black Shirt Shaoxing Moonten Trade Co., Ltd , https://www.sxmoontens.com
The button turned into a cobblestone reporter saw in the product showroom of Tiruda Company, in addition to colorful and varied buttons finished products, there are various artificial pebbles on the display rack. “This piece of pebble can be discolored.†Yu Shanfeng took a beige-white pebble sample from the display rack and got it outdoors through the sunlight. The pebbles changed from beige to dark purple in 1 second.
“In foreign countries, color-changing pebbles are often used in flower pots and fish tanks for decoration.†Yu Shanfeng introduced that the artificial pebbles they produce are made from scraps made of buttons. After customers use them for a period of time, if they do not like the original style, They can also be responsible for product recycling and processing.
As the largest button production base in the world, Daxie has gathered more than 1,400 large and small button companies. "Small industries, low competition, past button companies' close combat' made me realize that we must develop new products through market research and development." Yu Shanfeng said that a sample of 12 cobblestones from old American customers inspired him. Leading the team with great concentration of research and development, color pebbles, luminous pebbles and other series of artificial pebble products will be available soon, and innovative ideas will win market recognition. In the following year, the new product of artificial cobblestone brought Yu Shanfeng an order of 1 million yuan from Spain. This is a rare single in the button company!
Yu Shanfeng said that during the 2010 Shanghai World Expo, Tianluda’s artificial pebble products were also awarded the World Expo licensed merchandise and entered the Expo site for sale, winning the favor of domestic and foreign tourists.
After a long period of high prices and buttons, Yu Shanfeng has been considering how to further promote the button to become a value-added product.
In Yu Shanfeng’s office, more than 100 patents with different colors attract special attention. One of the "Invention Patent Certificates" is the company's latest successful declaration of "light button" patents. After the new "Glow Button" was exhibited at a national large-scale accessories exhibition in Shanghai, it was ordered by numerous garment companies. "Glow button" is mainly used for sun protection of outdoor operators and swimming enthusiasts. The price of a "glow button" is four times that of ordinary buttons, and the added value of the product is greatly enhanced.
At present, Tianluda has applied for 13 invention patents, 14 utility model patents and 98 design patents, and has participated in the development of national button industry standards. When Tianluda successfully declared its provincial science and technology enterprise in 2011, many people inside and outside the industry were amazed: “Do button companies also have technology companies?†Today, Tianluda’s annual R&D investment accounts for more than 6% of sales.
"How far the idea is, how far we can go." In Yu Shanfeng's view, the oldest business has precisely the longest-lasting vitality. The most traditional industries have more than just innovation and the same business opportunities.
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March 06, 2023