Men's wedding dresses (men's suits) into the tailor-made era

Why do we want to customize? No matter in what age, “customization” is always a symbol of quality, dignity and uniqueness. Since Charles Frederic Worth, the father of French fashion in the 19th century, has opened a high-end fashion store tailored to customers, the high price of millions of dollars has been A symbol of the wealth and status of Haute Couture.

“The best looking suits are always customized.” This is definitely not an irresponsible award, because a set of “Bespoke Tailoring” suits condense the inspiration, effort and skill of the tailor, but The precise grasp of every detail, such as size and specifications, the special treatment of "Only for you" for the special characteristics of the customer's body characteristics, etc., brings more unspeakable comfort to the wearer, and the defects of the wearer's body are also I got a good cover, the short ones are taller, the fat ones are thinner, and the comfortable, close-fitting dressing experience has never been seen before. It can be said that there is no second person in the world who can dress this dress so well and looks good.

In fact, there is still a big difference between “customization” and “customization”. The difference is that the former is unique, while the latter is mass-produced, and “customized shop” and “tailor shop” are not the same concept. Car manual and automatic, camera SLR and fool, custom shop in addition to providing customers only for your exclusive service, is a way for customers to enjoy the process, because it has evolved into a life attitude, a kind of nine Self-appreciation and self-affirmation outside of the fifth day, you can become friends with your own tailors, you can slowly enjoy the process of choosing your own fabrics, you can openly expose your body defects, in short, customize in suits. The store, everywhere, exudes the atmosphere associated with you, rather than the "fashion" of the cold spring snow.

Unique sense of honor

However, for gentlemen who want to show their personality and quality of life, a set of "Bespoke Tailoring" (full-tailored) Chinese celebrity suits is even more important. Unique, exclusive, unique, design and tailoring are tailored to the size of your own body. This is not just a suit, but also a synonym for closeness, perfection and nobility, rather than being so vulgar. In Europe and the United States, the concept of "Bespoke Tailoring" has long been popular. In the 19th century, the famous London Savile Row gathered the top tailors in the UK and the world. It is a holy place for haute couture menswear. Whether it is a distinguished royal family member, a dazzling fashion star or a business tycoon on the rich side is their frequent visitor.

Superior quality

In fact, in addition to highlighting the sense of exclusiveness and uniqueness, the famous men's tailored suits are the reason why most people choose “Bespoke Tailoring” because the three-dimensional shape of the suit is very suitable for the wearer's body. The flat-fitted mid-dress, the unsuitable suit will maximize the exposure of the body's defects, the so-called "one glory and glory, one loss and damage." Therefore, many people think that the reason why Chinese people wear suits is not good for Westerners is because of the difference in body size. The more sturdy skeletons and lines of Westerners better interpret the three-dimensional outline and tailoring of suits, but why Are Japanese and Koreans wearing suits for Asians better than Chinese? The reason is that they will not only buy suits in brand stores, but also modify and customize clothing according to their own body.

Experts who know how to understand understand that the true meaning of "Bespoke Tailoring" is no brand. The name of the cutting master is the guarantee of quality, but in recent years, many international first-class men's wear brands such as Ermenegildo Zegna, Alfred Dunhill, Blaimar, etc. In China, we launched our own customized service, from fabrics to styles. The addition of these big brands has undoubtedly injected fresh vitality into the men's custom market, but the undeniable price advantage is still a big reason for people to choose traditional custom shops, not to mention the former. Many just use the "Made to Measure" method to help you record which areas to modify, not really to help you re-type.

In fact, the history of China's "Bespoke Tailoring" is not short. As early as the 1920s, the tailor-made service of Shanghai Beach was once popular. Many prominent officials and movie stars went to the famous clothing store to find tailoring clothes. Nowadays, in the age of individuality, quality and sentiment, the cutting masters personally measure and create a set of exclusive Platinum senior suits, enjoying the close-fitting, comfortable dressing experience and meticulous service, not only highlighting the status and highlighting the individuality. It is also a perfect pursuit of quality of life.

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